Category: Completely Random

New Kids on the Block

When I first started this blog in 2010, mobile technology was considered “new”. The iPhone was just a toddler and, although it wasn’t the first smartphone, it clearly dominated while mobile was revolutionizing all industries.

Cue four years later, the iPhone is now 7 years old and is a big boy. He can take the bus to school by himself. Although mobile will continue to evolve by leaps and bounds, there are new emerging technologies peeking my interest that I’m interested in exploring here.

With so much to chose from, and a lack of personal interest for nanowire lithium-ion batteries, I’ve decided to expand my focus to the following two areas: wearable technology and predictive analytics.

The new challenge: how is mobile, wearable technology and predictive analytics impacting pop culture and society? “Wearable tech pop princess” and “Predictive analytics pop princess”, if you will.

Mobiz Keynote: 99 Ways to Get Your App Noticed

Here’s a copy of the keynote I presented last week at Mobiz 2012 in Montreal. Thank you to the organizers and to everyone who attended. The topic was “99 ways to get your app noticed” and the session highlighted different ways you can promote your app ranging from basic ASO (App Store Optimization) techniques to more outlandish marketing plays.

Since cramming all of the info I wanted to say in 35 minutes was quite the challenge, I’m planning to publish an eBook based on the same topic. If you’d like to be notified by email when it’s released, please sign up here.

What the Duck!

Do you have a phone with autocorrect or predictive text options? If so, there’s a 99% chance you’ve once made a pretty hysterical typo. Now there is a place to share them on www.damnyouautocorrect.com.

I can’t tell you how hard this site made me laugh, but not as hard as it was to find a decent “clean” example to share here. Go to their website to view them all.

Halloween – Trick or Tweet

Ah Halloween – what a fun cavity-enhancing secular holiday filled with bones and phones, witches and call-drons, ghosts and boo-tooths.

Why not opt for a cellphone-related costume this year? Here are some ideas to get you inspired.

iPhone

Source: softsailor.com

iPhone – for Baby

Source: iphonespies.com

iPhone – for Doggy

Source: Gizmodo

BlackBerry

Source: forums.crackberry.com

Mobile Phone – Retro

Dubbed the “Zach Morris Halloween Costume”, this disguise could also be called the Michael Douglas Wall Street Brick Phone.

Source: Gizmodo

Mobile Phone – Sexy(?)

Because everyone needs a skintight mobile phone bodysuit. Let’s hope no one has to dial 0.

Source: Huffington Post [Thanks Eugenie!]

You can pay homage to your favorite mobile OS through your pumpkin instead…

Source: walyou.com
Source: forums.crackberry.com
Source: mashable.com

…or dress your phone up in costume.

Source: chipchick.com

You can read about this year’s top 10 Halloween iPhone Apps from Appmodo here. Most of them are games, including a Halloween edition of the popular addictive Angry Birds – but seeing as I’m already deathly afraid of birds, I think I’ll pass.

The app that sounds the most interesting is the Ghost Hunters Haunted House Finder by NBC Universal which has over 100 haunted locations mapped out that can be visited virtually and connects with Foursquare so you can locate fellow hunters.

As mobile phones take on a more and more prevalent role in our culture with each year, I would love to see some more original costumes out there. Say, a Bluetooth…

…or another type of hands-free device.

Tonight is also an appropriate night to be a victim of the phantom ringtone phenomenon.

Happy Halloween!

Cell Phone Popcorn

Make popcorn with your cell phone?

A couple years ago, a YouTube video of a group of friends popping corn with their cell phones went viral and has since been viewed over 7 million times.

The theory behind it was that radiation waves between the mobile phones would cause enough energy to heat the kernels.

Unfortunately (or fortunately?), it turned out to be a hoax.

According to physics professor Louis Bloomfield, it is not physically possible. In a microwave, energy excites the water inside the popcorn kernels until it turns into highly pressurized gas causing the kernels to pop. If mobile phones actually emitted that much energy, it would also be heating up the water inside the fingers and faces of people holding the phones which, believe me, would hurt like a mofo.


The video launched a slew of conspiracy theories, including suggestions that it was perhaps an ad campaign for certain handset manufacturers. This notion was fueled by comments such as “maybe it only works for certain brands and models?” which made people pay close attention to the handset.

However, it turns out it was actually a viral marketing campaign for Bluetooth headset manufacturer Cardo Systems, bringing attention to cell phone radiation. The company suffered a little heat (pun intended) as the fake video was being used by lobbyists as real evidence for concerns over cell phone emissions.

The company immediately fessed up and claimed their intention was absolutely not to scare people, but rather a humorous way to engage users with their products. In a CNN news segment revealing the prank, the CEO of Cardo described the campaign as having “surpassed expectations”. The secret behind the popping in the video was a mixture between a kitchen stove and digital editing.

This was very similar to a previous cell phone prank which claimed an egg could be cooked by using two mobile phones.

Hoax aside, there is still an ongoing debate about the danger of radio-frequency radiation emitted by cell phones. Although there might indeed be some cause for concern, there is absolutely no way you can make popcorn with your mobile phone – yet.

So keep your microwave, rare occurrence of a device not yet threatened by extinction for being replaced by a mobile phone.

And stand far, far, away while it pops.